Social networks have managed to metamorphose Professional Email List into an important sales channel for companies from all Professional Email List corners of the planet. In many cases, the products that are sheltered under the beatific shadow of social commerce are promoted by creators who, relying on their captivating influence, incite Professional Email List the consumer's desire to buy. In two different studies, the software provider Bazaarvoice puts social commerce under the spotlight and the way in which this trend (already turned into a real “hype”) impacts both retailers and consumers. The first of the reports,
year and involved interviews with 8,513 consumers from the Professional Email List United States, United Kingdom, Australia, France, Canada and Germany and 505 retailers and brands different. This research infers that social commerce is currently an important (40%) or very important (27%) part of their online strategy for 67% of retailers . Looking ahead to the next three years, most Professional Email List retailers (70%) also predict that social commerce will continue to play an important or very important role in their online strategies.
The growing attachment that retailers Professional Email List show for social commerce is perfectly aligned with the preferences of consumers , who have also surrendered to the charms of this trend. 31% of consumers value being Professional Email List able to buy through 2.0 platforms. Social commerce has strongly hit the growth Professional Email List spurt since the pandemic entered the scene Along these same lines,