Link Bait : Content specifically created to trick other websites into linking to it (not to be confused with Click bait : Headlines that compel the user to click but the corresponding content does not deliver.)Link Building : Describes the process of building links for a website to build its authority in searches. Even though the name suggests, link building is not about building links to your website yourself. Link Exchange : These are "you link me and I'll link you" type of negotiations. Clipping Path Service Keep in mind, however, that excessive link exchanges are a violation of Google's quality guidelines. Link Explorer : Link discovery and analysis tools. Link Profile : A portfolio of all backlinks (inbound links) to a selected domain, subdomain or URL. No-Follow Links : Links tagged with a rel="nofollow" attribute to the <a> tag, which typically don't pass PageRank. Google encourages very limited use of these links, such as when a link has been paid for without violating Google's guidelines.
Page Authority (PA) : Similar to domain authority, PA predicts the ranking ability of an individual page. Paid links : exchange of money, or products, against a link. Buying and selling links is generally considered a violation of Google's policies. Clipping Path ServiceHowever, paid links that are used for advertising purposes, and not to manipulate search results, are permitted but must be specified as such by adding a rel="sponsored" attribute to the <a> tag. Qualified Traffic : This type of traffic means that the visit to the website is relevant to the users search query and the intended topic of the page. When this is the case, the visitor will be more likely to find the content useful and convert it. Referral Traffic : This is when traffic is sent to a website from another website.
It can be a backlink or an affiliate link on another site. Resource Pages : These pages are commonly used for link building and usually contain a list of useful links to other websites. Spam Score : A metric used to measure a domain's relative risk of spamming. Unnatural Links : These are links that are not editorially placed or guaranteed by the site owner. Clipping Path Service This constitutes a violation of Google's guidelines and may result in a sanction for the offending site. A report: Busting 7 Common Link Building Myths Top Ten Link Building Automation Tools On-Page SEO Terms Above the fold : The content users see on a page before scrolling down. Alt Text : Or alternative text, is text in the HTML code used to describe images on web pages.