Algorithms : Search engines use a set of mathematical equations to match the user's query to the best results. Black Hat SEO : Search engine optimization tactics that violate Google's SEO guidelines (such as link buying, keyword stuffing, misleading redirects, etc.)Broken link : A link on a website that leads to a page or resource that does not exist, Image Manipulation Service inside or outside the same website. Computer-generated content: Content such as articles created by software with supposedly the same standards as a human writer. Content Delivery Network (CDN) : A network of servers that is distributed around the world and allows users to quickly access a website.
Core Web Vitals : Metrics by Google's Page Experience used to measure user experience. Crawler : Also known as crawler, bot, spider. This is a type of program that search engines use to collect information from web pages. This information is used to update the search engine index of the pages. Crawling : Process by which search engines discover web pages. Home Page : The first page a user sees when opening a site. It can be the home page, Image Manipulation Service a landing page, a product page, etc. Evergreen Content : Continent that remains relevant over time. Gray Hat SEO : Tactics and strategies that blur the line between White Hat SEO and Black Hat SEO. These tactics should be used with caution as they may cause Google to penalize the website.
Holistic SEO : The practice of optimizing all aspects of a website and analyzing performance, so that its pages can rank higher in search engines. Image Manipulation Service Index : The database used by search engines to store and retrieve information about pages collected during the crawling process. Indexing : The process of organizing and storing content found during the crawling process. Also, it refers to the sorting of information. Organic Search : The unpaid or natural listings (page links) that appear in search engine results pages (SERPs). These results are analyzed and ranked by algorithms, and aim to provide users with the most relevant content, based on their search query.